"We used a number of suppliers, but decided that if we could get the quality, one would be preferable. Prolog Connect provides us with that opportunity"
Art of relaxation: Brochure request line takes hassle out of holiday breaks
Center Parcs has become one of Britain's most popular leisure destinations because it knows the value of making its guests feel totally relaxed.
Finding out about a Center Parcs break, booking it and getting answers to queries must be as stress-free as a woodland weekend. No room for irritation, no place for an unhelpful voice on the telephone or for delays in the mail.
Center Parcs outsources its brochure requests because it knows Prolog Connect makes a fitting ambassador for the brand, offers a seamless service, and that its customers are in the safest of hands.
Prolog Connect has vast experience in integrated fulfilment and customer care, and a state of the art infrastructure and capacity to match; yet its service has a bespoke, personal quality built only on flexibility, scalability and a steadfast commitment to respond to the changing needs of its clients and their customers.
Through Prolog Connect, Center Parcs is able to guarantee for its holiday guests a reliable round-the-clock telephone request line and the certainty that they will get their holiday packs just when they want them.
Even though the majority of the 135,000 brochure requests phoned in each year come in January or February and again in the Autumn, enquirers get the same prompt, friendly attention from dedicated operators whenever they call.
Prolog Connect offers true customer contact centres. Its agents are skilled in service technique and product information, and specially selected for their abiliti
Storage, fulfilment and mailing operations at Prolog are totally integral with its contact centres and database management functions.
Bulk storage and production are shared across no fewer than six enormous custom designed facilities, together making up Prolog's impressive Midlands distribution hub.
In addition to the regular daily brochure requests, Center Parcs relies on Prolog for all weekly or daily pack processing and fulfilment, and for many ad hoc or digitally triggered response mailings.
Fast and cost-effective data capture is another integral part of the contract, and with 4000 or so registration forms to process a week, the volumes are significant.
Center Parcs is making a name for the quality and reliability of its away-from-it-all breaks, where visitors are made to feel special before, during and even after their holiday is over.
Likewise, Center Parcs imposes those same high standards on its fulfilment provider. By coming to Prolog, this innovative leisure company has also found space to relax, knowing that at Prolog Connect customer service is synonymous with the brand; and that thanks to the huge Prolog infrastructure at their disposal, they have solutions to all their marketing support and CRM needs under the one roof!
The Requirement for Center Parcs
To enhance a popular leisure brand by making the process of choosing and booking a holiday break as easy and stress free as the holiday itself... And to make the client's life easier by bringing various support operations under the same roof.
The Solution
Prolog's flexible and scalable fulfilment service, customer contact centres and huge array of integrated support activities.
The Results
Now, even the client can relax, confident in new levels of customer care and the prompt fulfilment of all holiday brochure requests.